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The Pearland Convention & Visitors Bureau is pleased to announce Community Impact Newspaper as the media sponsor for the 2018 Winter Games of Texas debuting in Pearland January 12-14, 2018.

Sanctioned by the Texas Amateur Athletic Federation (TAAF), the 3-day event is patterned after the Olympic Games with athletes earning medals for competitive sports.  After a 12-year run in Frisco, Texas, the sports festival lands in Pearland for 2018 and 2019 and will 15 sporting events consisting of both team and individual athletes in youth and adult divisions.

“We’re very excited to partner with a leading Texas news organization in our inaugural year of hosting the TAAF Winter Games of Texas.  Community Impact Newspaper has been a tremendous resource in Pearland with their emphasis on local news,” according to Kim Sinistore, executive director of the Pearland Convention & Visitors Bureau.

The media sponsorship includes promotion of the 2018 Winter Games of Texas in the Community Impact Newspaper family of publications with digital and print advertising in the Austin, Dallas, Fort Worth and Houston metro areas.

“We are so thrilled to be a partner with TAAF for the Winter Games of Texas and to have this opportunity to support an amazing organization. The City of Pearland is the perfect place to host an event of this caliber and we look forward to seeing the positive impact it will have on the community,” says Kristina Shackelford, associate publisher of Community Impact Newspaper.

Funding for the event will be handled through a collaborative partnership between the Pearland Convention & Visitors Bureau and the City of Pearland Parks & Recreation Department along with sponsorships and event revenue.  There is an estimated economic impact of $1.5 million to the local Pearland economy.

The appeal of Pearland with close proximity to Houston attractions, easy access to Hobby Airport and major state highways plus amazing local amenities paired with the milder Gulf Coast climate make the City an attractive choice for TAAF organizers.

To learn more about the TAAF Winter Games of Texas including registration, volunteer opportunities and sponsorship levels, go to www.TAAF.com